IMPACT
BEYOND RETURNS
Driven by humanist values, we create opportunities to enrich the lives of our partners and uplift the local communities where we live and work—beyond the purely financial.
A SHARED
PURPOSE
Our core values help guide us in every decision we make, including how we address challenges, successes, failures, and everything in between.
Every new property partner, teammate or contractor is rigorously vetted to ensure they share these values and meet our standards in ethics and business.
Trust
Truth, respect, integrity, and radical candor guide our actions to do the right thing, always.
Courage
Challenge the status quo, improve on already proven successes, and create new paths where none existed before. Learn perpetually, drive informed decisions forward, and innovate together.
Honour
Lead with integrity and loyalty. Take absolute responsibility for everything that impacts your personal life, your team's mission, and our commitments to our partners. Build on our legacy, and strive boldly toward a better future for all.
Generosity
Live generously, affirm the value, dignity, and humanity of those around you. Give back to help enrich lives and provide real, tangible betterment for the local communities in which we live and work.
"Perfection is not attainable, but if we chase perfection we can catch excellence.”
Vince Lombardi
ALIGNED
CAPITAL
Jack Laurier partners with ultra-high-net-worth individuals and family offices to acquire and elevate rare vacation properties in high-barrier, high-growth markets.
Our property partner and investor base are committed to long term, sustainable value enhancement over short term gains. And we value partnerships build on trust, alignment, and building something meaningful that lasts—the building blocks of generational wealth.
Discover how Jack Laurier uses luxury SFL real estate to generate free cash flow and pursue asymmetric, risk-managed returns.
“Their professionalism, industry knowledge, and quality work has made our decision to work with Charles and the Jack Laurier team one of the best we’ve ever made.”
-Bruno H.
RIVIERA MAYA ∙ MEXICO